9: Empathy and the Human Connection

 

The Secret Language of Brands

Page 174. A sample of KA Design’s infamous “Swastika” T-shirt line.

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Page 177. Microsoft email photo “Hey Bae Intern!”

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Page 178. Harley-Davidson.

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Page 179. Netflix Australia–New Zealand’s response.

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Page 180. TWO images: Examples of Netflix’s flair for summarizing movie plots.

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Page 181. A typical Netflix response to sassy fans using a meme featuring Queen Bey.

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Page 183. “Taste the Feeling - Sam Tsui, Alyson Stoner, Josh Levi, Alex G. Diamond, & KHS”

Page 189. #ThisGirlCan. I jiggle, therefore I am.

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Page 191. “Under Armour - Misty Copeland - I Will What I Want”

Page 191. The opening frame of Misty Copeland’s first video advertisement for Under Armour, introducing her as their original “triumphant underdog” 

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