On User Storytelling, Consumer Behavior Trends, Mobile Online Shopping, Selling Fast Food

Image: Marjan Grabowski, Unsplash

Online Shopping: This Is The Real Reason You Shouldn’t Do It On Your Phone

We are buying more online than ever, especially from our phones when we are lying in bed and can’t sleep. Researchers have found that this habit leads to bad decision making. Check out the article to understand what the implications of buying from your phone are.

Image: Jakob Owens, Unsplash

3 Ways User Stories and Personas Lead to Deeper Engagement

Brands are trying to find more ways to get us engaged in their products and services. Segmentation and demographics are no longer as important as before, but the value of our story. Check out the article to understand the ways in which brands target us.

Image: Instagram

Tomorrow is Good: 5 Trends in Consumer Behavior That Have a Shadowy Side

“What type of consumer am I?” This is the question we should be asking ourselves every day. While we try to figure that out, brands are already marketing for us. Check out the article to see the type of consumer you are and the values you uphold.

The Art of Selling Fast Food

We all love fast-food restaurants. They’re fast, cheap, and convenient. But have you ever found yourself spending more than you expected? Check out the video to learn the three ways fast-food trick us on spending and eating more than we want.

---

Read Our Blog